If you do not offer your services/products online, then you're definitely living in the Stone Age. Every business today must realize that in order to stay competitive, you must communicate with today's audience doing business online.
An online business means that you have a global audience. And having a global audience means that your store is up and running twenty four hours every day and seven days a week.
While your audience in New York might be sleeping, those from Tokyo would be awake. An online business is one that never sleeps. It is one that is always on call. As such, an online business must be manned at all times, keeping a close watch on potential business.
That said there are many things that can be automated. Running on autopilot requires that you make sure that there are no snags - but with a minimum of maintenance you can do business while you sleep.
Remember that word spreads fast on the Internet. If you have one customer who had a not-so-good time in dealing with your online business and spreads the rumor, then chances are your good name may be at stake.
Don't forget that your website is the face of your online business. Surviving in the online world means that you must be able to keep up with the latest technology. A potential customer would not want to visit twenty different web pages just to buy a certain product.
Surviving with your online business is tough. It is also rewarding.
No comments:
Post a Comment